Business and Marketing BA (Hons)
- Tution Fees : 15,750
- Course Duration : 3 Years
- Academic Course Level : Undergraduate
- Location : Leicester
- Scholarship : Up To 2000
Available Options
Academic Requirement:
De Montfort University (DMU), nestled in the heart of Leicester, offers a rich array of academic programs renowned for their quality and diversity. While specific entry requirements vary by course, DMU upholds stringent academic standards across all disciplines. Detailed information on these requirements can be found on the university's individual course pages, facilitating a transparent and accessible application process for prospective students.
Moreover, DMU recognizes the global nature of its student body and implements country-specific general academic entry requirements. These criteria are carefully tailored to accommodate the educational backgrounds of individuals from diverse nations, fostering an inclusive and enriching learning environment.
With modern, well-equipped campuses strategically positioned to enhance the student experience, DMU provides state-of-the-art facilities including advanced laboratories, extensive libraries, and vibrant recreational spaces.
Furthermore, DMU is committed to supporting its graduates beyond graduation, offering comprehensive post-graduation support services such as career counseling, networking opportunities, and access to an extensive alumni network. This holistic approach to education ensures that DMU students not only excel academically but also seamlessly transition into successful professional endeavors, solidifying the university's reputation as a hub of academic excellence and career development.
English Language Requirements:
Undergraduate Courses:
1) IELTS:
- 6.0 for Art and Design, Business, Computing and Engineering courses.
- 6.5 for Law courses.
- 6.0-6.5 for Humanities and Media courses.
- 6.5-7.5 for Science courses.
Postgraduate Courses:
1) IELTS:
- IELTS 6.0 for Business and Computing courses
- IELTS 6.0-6.5 for Art, Design and Engineering courses
- IELTS 6.5 for Humanities, Media, Law and Science courses
Note: Please look at individual course requirements before proceeding.
| Conditional Offer | Unconditional Offer | CAS |
|---|---|---|
| 7-10 Weeks | 1 Week | 1 Week |
| Entry requirements | |
Minimum of 65% average in your four best subjects (excluding Hindi) in Standard 12. We may also check your standard 10 results in English and Maths. or International Baccalaureate: 32+ Points 2nd year - 3rd year Undergraduate: Entry to year 2 or 3 may be possible. You will need to supply detailed information including courses taken, grades achieved, syllabus and a grading guide. IELTS: 6.0 (English waiver applicable based on MOI) *This courses require a portfolio |
|
| Course Modules | |
Year 1 Financial Decision Making Employability, Professionalism and Academic Study Skills Introduction to Entrepreneurship and Enterprise Global Business Issues Marketing essentials Marketing Information and Decision Making Year 2 Contemporary Management Brand Management Plus option modules from the following indicative list: Business Research Issues and Analysis European Business Issues The Creative Art of Selling and Negotiation Business Law Buyer Behaviour Direct and Digital Marketing International Marketing Advertising and Promotion Marketing Research Sports Marketing Year 3 Global Consumer Cultures: Critical Perspectives Marketing Planning and Management Plus option modules from the following indicative list: Crisis and Business Continuity Management Strategy and Management Dissertation Creative Management and Marketing Perspectives on Creative Leadership Marketing of Services Marketing analytics Retail Marketing Marketing Dissertation** E-Marketing Global Marketing Strategies Customer Management The Brand Portfolio Global Contemporary Business Issues Reflective Business Practice* * Only applicable to those students who have undertaken a placement year ** Only applicable to those students who have undertaken 'Business Research Issues and Analysis' or ‘Marketing Research’ in the second year. |